Holidays are always a great opportunity to boost your sales, especially when they come just before the slower parts of the year such as summer. Even though Father’s Day is not as profitable as major holidays, it still accounts for nearly $13 billion in sales. As such, it pays off to create a marketing strategy […]
Abandoned cart emails are an excellent way of recovering lost sales and a must-have tactic in every e-commerce owner’s marketing arsenal. But, have you ever wondered how your customers feel about actually receiving them? After all, it’s easy to go overboard with the number of emails you send. It’s also easy to send them too […]
As satisfying as it is to run an online store, it can also be a frustrating experience when you look at your statistics and realize your store suffers from abandoned cart syndrome. Abandoned carts are nothing new in the e-commerce world and are a problem nearly every e-commerce owner must face. According to Baymard Institute, […]
