E-commerce trends for 2021
E-commerce is ascending with a projected growth of reaching 5 trillion dollars USD in sales in 2021. And according to Forbes, just last year, e-commerce sales rose by over 30%. Since the global pandemic drove unprecedented consumer demand, this e-commerce growth can be attributed to it. Many businesses shifted online, consumer shopping behavior changed, and […]
What makes WooCommerce so great? A look at some of its stats, facts & future
If you’re an entrepreneur who’s on your way to building an e-commerce platform then we can’t emphasize enough how vital WordPress and WooCommerce (Woo) are for you! In the case of WordPress, we already know that currently, it powers 39% of the web. Yes, that’s almost half of the web. And one of the reasons […]
How to set up an online Flower Delivery shop with WooCommerce
“Flowers… are a proud assertion that a ray of beauty outvalues all the utilities in the world.” – Ralph Waldo Emerson In these famous words of American philosopher and poet Ralph Emerson lies a lot of truth. Every other commodity pales in comparison to flowers because they possess an undeniable beauty! They are attractive, easy-to-gift, […]
A flower brand with various branches in Italy: Story of how Frida’s handles their online flower deliveries
You must have heard of online flower shops but Frida’s is much more than that. A concept store where classic and modern come together, an academy for learning all-things-flowers, and an online store selling flowers – that’s what Frida’s represents. Spread across various corners of the Italian city centers, Frida’s has been using our Order […]
Add to Cart Popup Templates
Cart abandonment is one of the key challenges site owners face in eCommerce businesses. There are many possible causes for shopping cart abandonment, making it a complex problem to tackle. With the abandonment rate increasing over the years, it’s even more of an uphill task than ever before. This is where the Abandoned Cart Pro […]
A deep dive into Subscription-based e-commerce models
Subscription-based e-commerce models are everywhere around us. Even your daily dose of curated music from Spotify offers subscription plans for their services. And it is also one of the reasons why they are doing so well in today’s time. Spotify’s quarterly revenue in its 2020 Q1 was at $2 billion out of which $1.84 billion was […]
Teaching online: Turn a crisis into an opportunity
We learn, we grow, we adapt. Humans have worked with this motto for thousands of years. As the pandemic and its effects unfold, we are seeing in real time just how quickly we as a species can turn a crisis into an opportunity. When all of life seems to have come to a standstill, we […]
Ecommerce in India in times of Covid-19 : Sink or Swim?
It’s safe to conclude that Covid-19 is now a global pandemic. The virus which initially began spreading in early January in parts of China, leading to a massive shutdown in one of the world’s strongest economic contributors, has eventually made its way to almost all countries, including players like the US and now, India. Not […]
Snapchat Marketing Strategies for your Online Store
In early 2018, Snapchat released an in-app store, or the Snap Store, for branded products, effectively making use of its over 180-million strong user base, and turning a social media application into a marketplace, powered by, yes, Shopify. In the year and a half since this launch, the range of products in the store is […]
Instagram Marketing Strategies for your Online Store
Beginning our last post, we start a five-part series on marketing strategies that were specific to the various social media platforms – Facebook, Instagram, Twitter, Snapchat, and LinkedIn. As we told you before, it stems from the evolution of the platforms into their own, out of the shadow of the umbrella term ‘social media’, and […]