The Abandoned Cart Pro for WooCommerce plugin has an Abandoned Orders listing tab to display all the abandoned orders that have remained in the cart for a time higher than the “Cart abandoned cut-off time” setting.
If you wish to know what is this cut-off time setting, you can click here.
The Abandoned Orders List page will look like this:
The abandoned Orders List has the following items:
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ID
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Email Address
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Customer Details
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Order Total with Quantity
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Abandoned Date / Time
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Coupon Used / Status
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Captured By
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Cart Status
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Filters
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Bulk Actions
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CSV and Print
1. ID
This displays the ID number of the abandoned cart. For instance, you have Ids such as #26 and #25:
2. Email Address
This shows the email address of the customer. For abandoned order id #28 it is [email protected].
2. a) Updating Email Address
Here, the site admin has the option of updating the user’s email address entered on the site before abandoning the cart. Let’s take the example of the following abandoned cart:
To update the email, click on the ‘edit’ icon displayed in the above image. Once you click on it, a window will appear where you can make the changes to the email address. For instance, you can change the email address to [email protected] and click on the ‘Update Email Address’ button.
After updating the email address, you will be able to see this change on the Abandoned Orders page as such:
2. b) View Order
In order to view the cart details of the specific cart, click on the ‘View’ button as shown below:
Once you click on it, it will display all the further details of the abandoned cart such as item name, item cost, and item quantity. This icon will be displayed at all times.
Here, you can even send a custom email to this customer or Unsubscribe from getting notified about updates related to this order.
2. c) Mark As Recovered
The ‘Mark as Recovered’ setting will be displayed only when the cart status is not set to recovered.
Once you click on it, you can enter the original WooCommerce Order ID and click on search.
The Order Id that’s being asked here is the Order Id of the corresponding recovered order for that particular abandoned order.
You will find this Order ID in the URL of the Edit Order Page of the order you need to Mark as Recovered.
For eg, after entering 148 and clicking on the Search button, the WooCommerce Order would show as such-
After finding the WooCommerce Order, you can click on the ‘Mark as Recovered’ button.
Once this is done, you will find that the order has been recovered on the Abandoned Orders page. This is how it will appear-
You can also recover the cart with a new WooCommerce Order number which will be marked as recovered. Simply choose ‘Create a WooCommerce Order’ for this and click on ‘Mark as Recovered’:
This order will be recovered with a new WooCommerce Order ID.
2. d) Unsubscribe
The ‘Unsubscribe’ button can be used to simply unsubscribe the abandoned order as shown below:
This option will be displayed only when the cart status is not set to unsubscribed.
After clicking on the icon, you will see the status of the cart as follows:
If you wish to have custom landing pages when a customer unsubscribes from receiving abandoned cart emails, you can take a look at our Unsubscribe Landing Pages feature here. Also, have a look at these different effective examples of unsubscribe pages.
2. e) Send Custom Email
You can use the ‘Send Custom Email’ setting to send a reminder email to your customer about their abandoned order.
Once you click on the setting, it will take you to the Templates page where you will find different settings to customize your email.
It will specifically be sent only to the selected abandoned order. In this case, it is for abandoned cart Id 19.
If you wish to use one of the existing email templates, then choose one from the dropdown, for instance, the Initial Template.
Make any changes in the content, subject, Header, Coupon code, etc. Click on the ‘Send Email’ button once done:
The customer with the abandoned cart Id 19 will thus receive the following custom email:
2. f) Trash
The Trash option lets you send that abandoned order to the Trash folder.
After clicking on it, the following banner will be displayed:
Click on OK to proceed. You will receive a final message letting you know that the selected abandoned order was moved to the Trash folder:
A. Restore function
When you go to the Abandoned Orders tab > Trash and mouse hover on the trashed item, you will see 2 options Restore and Delete permanently.
When you click on the Restore option, this item will be restored back to its original place which is back to the Abandoned Orders list. A message will be displayed confirming the item has been restored and that entry will no longer be seen under the Trash folder as shown below:
Thus the item is restored back to the Abandoned Orders list as shown below:
B. Delete Permanently function
When you click the Delete Permanently function instead of Restore, this item will be deleted permanently and will not be seen under the Abandoned Orders list or Trash folder.
This shows the 1st entry in the Trash folder was deleted permanently.
A confirmation message will be displayed:
Following this, the successful deletion of the cart will be shown with a message. You will also see the change reflected in the orders of Trash and All tabs.
Please note: The above-mentioned two functions can be applied to both Abandoned Orders and Recovered Orders alike.
Let’s now look at the changes that will take place in the Product Reports Tab when Abandoned Orders and Recovered Orders are sent to Trash.
Product Reports Tab for Abandoned Orders
This is the Product Report for Art.
You have now decided to move the following Abandoned Order to the Trash folder:
When this is moved from the Abandoned Orders Tab to Trash, then it will affect the ‘Number of Times Abandoned’ column under the Product Report Tab.
Product Reports Tab for Recovered Orders
Similarly, let’s say that now you have decided to move the following Recovered Order to the Trash:
This change will affect the ‘Number of Times Recovered’ column under the Product Report Tab.
This implies that this tab gets affected by changes when items are moved to trash for both instances.
3. Customer Details
Next, we have the Customer Details section which displays all the necessary information about our customers. Let’s have a look at the below image first:
Let’s start with #26. Under Customer Details, you can see the words Visitor Guest being displayed. This implies that someone had added items to their cart however, they did not complete the purchase. It also tells us that this person has not entered any of the details such as first and last name, contact number, etc.
In #25, you will find that it is named as Guest. This is because the customer’s email address has been captured by the plugin.
In #23, you find that the Administrator has abandoned an order. Thus, the admin’s First Name, Last Name, Contact Number, and designation, i.e. an Admin is mentioned.
Id #19 shows that it’s a Guest who has entered all their details such as First Name, Last Name, and Contact Number.
If you look at #17, you can also see a small Facebook messenger icon. This icon implies that this particular cart was captured with the help of Facebook Messenger. If you wish to set up and integrate the plugin with Facebook Messenger, you can read about it here.
4. Order Total with Quantity
Now, in the below image, we can see that abandoned order ID #19 had 1 item worth $60 to be purchased. Similarly, #23 had 1 item worth $160.
So, under the Order Total section, you will get to see the total amount of the order as well as the number of items that were added to the cart by the customer.
5. Abandoned Date / Time
Since the items were not purchased within the ‘Cart abandoned cut-off time’, the cart became abandoned on 29th May 2023 at 10:15 am as shown below:
The Abandoned Date section thus displays the date as well as the time when the order was abandoned.
Here if you want, you can change the date and time format in which the Abandoned Orders will be listed. This can be done from WordPress Settings > General Settings page as shown below:
You can change the date and time format as per your requirement so that they’re reflected in the Abandoned Orders tab as shown below:
Similarly, you can use the WordPress settings for language as well according to the change you want. Using WordPress settings for date, time, and language ensures uniformity with the site.
6. Coupon Used / Status
You can check the coupon used by the customer from the ‘Coupon Used/Status’ column. The status of the coupon code, whether the customer used it or not will be displayed in this column.
For instance, an email was sent to the guest user along with the coupon code. The customer used this code and successfully placed an order. The status of this coupon code will thus show ‘Successfully applied’
This implies that the user clicked on the reminder email link to checkout which is why the coupon code was applied to the cart automatically. As a result, the cart was recovered.
If a coupon code has not been sent to the customer or it hasn’t been used by the customer, then the column will appear blank.
7. Captured By
This column will state how the abandoned cart was captured. An abandoned cart can be captured through several ways such as – Add to Cart Popup, Exit Intent Popup, or through the customer filling in their details on the Checkout Page under User Profile.
Depending on how the cart was captured, it will be displayed here:
8. Cart Status
The Cart Status column will display different statuses such as Abandoned, Unsubscribed, Abandoned – Pending Payment, Abandoned – Order Cancelled, Recovered, and Abandoned – Order Received.
8. a) Abandoned
The Abandoned status implies carts that were not purchased by the customer and got abandoned after the cut-off time specified.
8. b) Unsubscribed
The Unsubscribed status will be displayed for those abandoned carts whose customers have opted to unsubscribe from receiving the abandoned cart reminder emails.
Once a cart gets abandoned, the customer receives a reminder email notification detailing the abandoned order and a link to unsubscribe as shown below:
When a customer clicks on the unsubscribe link, they will not receive any future reminders for that order and the status of the abandoned order will change to Unsubscribe.
8. c) Abandoned – Pending Payment
The Abandoned – Pending Payment status will be displayed when an order is placed from the front end, however for some reason the order is left in a Pending Payment state.
For instance, if the customer chose to pay through Paypal where the Paypal page was opened, however, they left the site without completing an order. Here Pending Payment refers to the WC Order status.
8. d) Abandoned – Order Cancelled
Once the Hold Stock limit is reached, WooCommerce will cancel the order, i.e. update the order status to Order Cancelled.
The Admin will need to add a setting for Hold stock (minutes) under WooCommerce > Settings > Products > Inventory as shown below:
Here when you add 30 minutes in the Hold stock setting, the unpaid order will be kept on hold for 30 minutes and then declared as abandoned. In that case, the cart status is updated to Abandoned – Order Cancelled.
8. e) Recovered
The ‘Recovered’ status is displayed for abandoned orders which were purchased by the customer after they were intimated of the abandoned order via email from the plugin.
The ‘Recovered’ status will appear when the customer completes their abandoned cart by clicking the link in the abandoned cart reminder email and making the purchase.
Thus, the cart will be considered a Recovered cart and its complete details like customer details, cart abandoned date, cart recovery date, and time and order total will be displayed.
8. e) Abandoned – Order Received
Let’s say that a user has placed an order recently on the site and they have abandoned another cart.
In such a case, if the store owner does not want to send the reminder email immediately then the plugin has a setting called “Send reminder emails for newly abandoned carts after X days of order placement”. You can find it by going to Abandoned Carts > Settings page.
It allows the site admin to set the number of days after which a reminder email should be sent for a newly abandoned cart since the last order placed by the same user.
This cart will therefore show the status “Abandoned – Order Received”.
8. f) Integration with Email Marketing Services
Additionally, if you have successfully integrated the plugin with any of the email marketing services such as Mailchimp, Klaviyo, Mailjet, or CRMs like Hubspot, then, another icon will also be visible to you.
For instance, let’s say the plugin is connected to Mailchimp. In the image below, you can see that the Abandoned order ID #29, is a cart that was abandoned and its information was sent to your Mailchimp account. That’s why the Mailchimp icon is visible:
If this cart hasn’t been exported to your Mailchimp account, then the icon will appear lighter in shade as shown in the above image for order #28. You can export individual carts by clicking on the ‘Sync Manually’.
Once synced, you will receive this message:
Your cart will thus be synced showing the icon in a brighter shade:
9. Filters
Using different filters, you can find details of abandoned and recovered carts based on specific time period.
From the first dropdown, you can choose the days:
Next, select the start and the end date. Then, choose what kind of cart information you wish to see:
For instance, if you wish to view the details of the carts that were abandoned in the last 7 days, you can select these filters and click on ‘Apply Filter’. You will find all the details in the table as shown below:
You will also find that a banner displaying the number of carts recovered and their worth within the selected range.
10. Bulk Actions
From the order list, you can carry out Bulk Actions such as sending Custom Email, Moving to Trash and so on. Firstly, tick the check box of items/carts to which you wish to apply these bulk settings to, and then click on ‘Bulk Action’.
Select the action option from the dropdown and click ‘Apply’. Here’s a look at all the Bulk actions that you can carry out:
If you want to apply these bulk actions to All Orders in one click then tick the check box in the menu bar. Here’s how the checkbox will be in the menu bar:
Choose any of the bulk actions from the dropdown of the ‘Bulk Action’ option as shown above. Click on ‘Apply’.
11. CSV and Print
If you want to take a print of this cart list for future reference, you can do so by clicking the ‘Print’ button.
You can also get an Excel format of the cart list by clicking the ‘CSV’ button.
Thus, the Abandoned Orders list is a key area in the Abandoned Cart Pro for WooCommerce plugin which helps you to keep track of all the abandoned carts along with their abandonment details and status.